Tuesday, 13 December 2011

My lazy employees

If I had a lazy employee who always showed up late and was totally unmotivated to even do the work. I would confront them and see what the deal is. If it was a you can shake it off kind of reason then I would give them a day break to see if they would like to continue working. If it was a really cut-deep personal reason then I would still give them a break and they can choose to keep working there or not. If it was a dumb reason like 'I just don't feel like it' then off to the dungeons of fired employees they go. My leadership would vary between my employees, it's what I would think - best suits them. But I would usually use a democratic leadership style for the majority of my employees.

Monday, 12 December 2011

Why is customer service important?

Customer service is important because of many reasons. One can be that it encourages security and enthusiasm within the customer. It also shows that us employees care and that we're more productive than just selling products/services. Before the selling, it encourages sale and after the selling it encourages the customer to come back and give a good review on the store; HENCE giving the store a good reputation.

Friday, 9 December 2011

Stanley's Video

During the video the CEO claimed culture matters, and how things get read rather than spreadsheets and all the paperwork. He also said leadership was important and to be liked is a really good thing. Putting passion and culture into the school store definitely improves to what the school store is doing now. It's good to be more upfront rather than wait to be noticed.

" What I learned about marketing in physics class " - Dan Cobley

Newton's Law: Force = Mass x Accelerations. "The more mass of the brand the more baggage it has, the more force is needed to change its positioning." The bigger the brand, the harder to reposition it. People contradict some of the things they say due to media consumption. Try to measure what consumers actually do not what they say they do. "You cannot prove the hypothesis through observation. You can only disprove it. You can believe in a brand but it can take one single thing to blow the consumer's belief. Try to avoid the screw ups that can undermine the brand. Entropy is a measure of disorder of a system that will always increase. Disbursement of brand energy, you need to embrace it.

Thursday, 8 December 2011

Got your attention yet?
I WOULD LIKE YOUR ATTENTION NOW
Hey, to all you rascals who enjoy having fun for a great cause, come swing by at the retunda on december 5th and buy a raffle ticket. On december 7th a draw will be taken place and you may be able to pie a teacher in the face. Fun right? I mean, who doesn't wanna pie a teacher in the face
The great cause will contribute tons to a charity called variety. They help with special needs children and by helping them, you're helping society. You will gladly be rewarded with SMILES & LOVE FROM THE CHILDREN.
Participation and change is required. It's not so bad if you actually think about it. Help the poor little children, you'll be greatly appreciated. Ahhh, this will be great.
The 4Ps are: 1) Price, 2) Promotion, 3) Product & 4) Place
AIDA is attracting the customer's attention, interest in demonstrating advantages and disadvantages, desire to show that we can solve whatever problem the customer's have. And getting the customer to take action: Like buying it. The first poster is informative, average enough, grammar is average, neatness is average. Man, I just can't do this right now.

Thursday, 1 December 2011

The ways I can convince someone to buy the ugliest sweater in the world is buy marketing the product, making it seem like it's the best sweater in the world. I'd target my market to maybe elders or confused teenagers. I'd claim it's for unique people who have unique style. Also, I'd put maybe a small christmas gift to go along with it, it may give them an inquisitive insight into what the gift may be and they'll buy the sweater to figure it out. If I've been rejected? Thats A-OK, onto the next one, and I'll bug them out of their minds and then they'll end up buying the ugliest sweater for christmas.